Hans Strobel

eIFU Advocate

Hans Strobel is a seasoned medical device and healthcare industry executive with over 30 years of experience spanning product management, marketing, and entrepreneurship. He holds a Diploma in Biomedical Engineering and an MBA, further complemented by a CAS in Clinical Affairs, Regulatory Affairs, and QA for Medical Devices. His career includes leadership roles at global companies such as Johnson & Johnson, Roche, Straumann, and Metalor Technologies, before he co-founded dokspot GmbH — now Matrix eIFU — where he continues to serve as CEO, championing the adoption of electronic Instructions for Use (eIFU) in the medical device industry.